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On this page
  • VOD Vieweing Preference
  • Youtube Viewing Preference
  • Netflix Subscribers & Netflix Preferred
  • VOD Preference
  1. Product Guides
  2. Advertisers
  3. Spotwise
  4. Campaign Analytics
  5. Audiences

VOD Viewers

These audiences represent the households that spend viewership time on VOD (video on demand) platforms.

PreviousLinear ViewersNextLocation

Last updated 1 year ago

VOD Vieweing Preference

This chart is designed regarding how much viewership time is spent on VOD.

  • Light means that 35% or less time has been spent on VOD.

  • Medium means 35% -to 80% of their time is spent on VOD.

  • Heavy means that watchers have spent 80% or more of their viewership time on VOD.

Display Items
Explanation

1a. Display chart

Charts can be displayed linear, medium and heavy.

1b. Download chart

VOD Viewing chart can be downloaded in jpeg or png format

1c. Show & Download data

VOD Viewing data can be showed and downloaded

1d. Download datatable

VOD Viewing datatable can be downloaded in excel format

Youtube Viewing Preference

This chart is designed regarding how much viewership time is spent on Youtube.

  • Light means that 35% or less time has been spent on Youtube.

  • Medium means 35% -to 80% of their time is spent on Youtube.

  • Heavy means that watchers have spent 80% or more of their viewership time on Youtube.

Display Items
Explanation

2a. Display chart

Charts can be displayed linear, medium and heavy.

2b. Download chart

Youtube Viewing chart can be downloaded in jpeg or png format

2c. Show & Download data

Youtube Viewing data can be showed and downloaded

2d. Download datatable

Youtube Viewing datatable can be downloaded in excel format

Netflix Subscribers & Netflix Preferred

Netflix subscribers represent the households that have watched Netflix 30 minutes in average every time they launched the app.

Netflix preferred represents the households that have spent more viewership time on Netflix than on Linear TV.

Display Items
Explanation

3a. Display chart

Charts can be displayed Netflix subscribers

3b. Download chart

Netflix subscribers chart can be downloaded in jpeg or png format

3c. Show & Download data

Netflix subscribers data can be showed and downloaded

3d. Download datatable

Netflix subscribers datatable can be downloaded in excel format

4a. Display chart

Charts can be displayed Netflix preferred

4b. Download chart

Netflix preferred chart can be downloaded in jpeg or png format

4c. Show & Download data

Netflix preferred data can be showed and downloaded

4d. Download datatable

Netflix preferred datatable can be downloaded in excel format

VOD Preference

This chart represents the preferences of viewers based on their viewership time on VOD (Video on Demand) platforms.

Display Items
Explanation

5a. Display chart

Reach & impression & completion rate comparisons can be showed based on segment.

5b. Download chart

VOD Preference chart can be downloaded in jpeg or png format

5c. Show & Download data

VOD Preference data can be showed and downloaded

5d. Download datatable

VOD Preference datatable can be downloaded in excel format

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