Spots
Display Items | Explanation |
---|---|
1a. Filters | Spotlist can be filtered detail |
1b. Display & Hide column | Spotlists column can be displayed or hided |
1c. Download spotlist | Spotlist can be downloaded |
1d. Order by column | Spotlist can be ordered based on column |
1b. Spots Filters
Display Items | Explanation |
---|---|
| Spotlist can be filtered by generic date |
| Channel names to be analyzed can be selected |
| Program names to be analyzed can be selected |
| Measured, unmeasured or others can be selected |
| OPT or PT can be selected |
| Regular OPT, Early OPT, Early PT, Special PT or Late PT can be selected |
| One or multiple day can be selected |
| One or multiple hour can be selected |
| Spot type detail can be selected |
| The cost based on spots. This data is retrieved from ADEX |
| Impressions are the total number of exposures to TV ads. |
| Obtained through the ratio of the number of campaign ads viewings to the target audience universe selected. This data is retrieved from ADEX |
| Apply filters or clear filters |
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